Friday, December 11, 2009

Advertising: The Dog Behind the Paint


Dulux is a type of paint used for painting the inside and outside of houses made by the British company ICI. Dulux is an internationally available brand of paint. It is known for the large sheepdog (= a large dog with long grey and white hair) that appears in its advertisements, and this type of dog is sometimes called a Dulux dog.

Did you know?

Fernville Lord Digby, was the most famous Dulux dog and also made his owner, Cynthia Harrison, famous. When filming advertisements, Digby was treated like a star, being driven to the studio in a chauffeur driven car. The famous British dog trainer Barbara Woodhouse was employed to train Digby and his three stunt doubles, who were used whenever specific tricks or actions needed to be filmed.

Cool Video:

One of the most memorable Dulux adverts from around 1990:


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